Industry

What is VRMA Spring Forum?

Updated 2026-05-28

The VRMA Spring Forum is an annual event organized by the Vacation Rental Management Association for property managers, owners, and industry suppliers. It provides a platform for professional development, offering educational content and networking opportunities tailored to the vacation rental market.

The forum is typically held in a different North American city each spring and is considered a key event for preparing for the upcoming peak travel season.

Join the Lodgify newsletter

Once a month, get free templates, expert tips for hosts, industry news, webinar invitations, and more.

How it works

The forum typically spans several days and includes a mix of keynote presentations, specialized educational tracks, and networking events. Topics often cover marketing, operations, technology, and regulatory compliance.

A key component is the expo hall, where suppliers and service providers for the vacation rental industry exhibit their offerings. This provides managers a direct opportunity to evaluate tools, from dynamic pricing software to all-in-one platforms like Lodgify, which help streamline hosting operations.

Why it matters

The VRMA Spring Forum is a crucial opportunity for vacation rental professionals to stay current with industry trends, emerging technologies, and best practices. Attending allows property managers and owners to network with peers, discover new vendor solutions, and gain actionable insights to improve operational efficiency and profitability.

It serves as an important venue for professional development and strategic planning ahead of the busy summer months. See the official website for current details.

Examples

  • A property manager with 50 units attends the VRMA Spring Forum to find a new software provider in the expo hall that can automate guest messaging and maintenance scheduling.
  • A vacation rental owner attends educational sessions on dynamic pricing to learn new strategies for maximizing revenue during the shoulder season.
  • The marketing director for a regional management company participates in a workshop on SEO to improve their direct booking website's search engine ranking.
  • A new host joins the forum to network with experienced professionals and learn foundational business practices during the 'Getting Started' educational track.

Frequently asked questions

What is the difference between the VRMA Spring Forum and the VRMA International Conference?+
The Spring Forum is generally a smaller, more focused event held in the spring, often with a regional emphasis within North America. The VRMA International Conference, held in the fall, is VRMA's larger, flagship event that attracts a global audience and features a broader range of sessions and a larger exhibit hall.
Who should attend the VRMA Spring Forum?+
The event is designed for vacation rental property managers, owners, and industry suppliers. It offers valuable content for professionals at all levels, from large management companies to individual hosts seeking to grow their business.
Is the VRMA Spring Forum only for VRMA members?+
No, the conference is open to both VRMA members and non-members. However, VRMA members typically receive a significant discount on registration fees and may have access to exclusive events.
What kind of topics are covered at the VRMA Spring Forum?+
Session topics are current and relevant to the industry, covering areas such as business strategy, marketing and data analytics, operations and guest relations, technology, and legal and regulatory updates.
Keep reading

Related terms

Stay in the loop

Join the Lodgify newsletter.

Once a month, get free templates, expert tips for hosts, industry news, webinar invitations, and more — straight to your inbox.

One email a month. Unsubscribe anytime.