%20--%3e%3cg%3e%3cg%20id='Logotype'%3e%3cg%3e%3cpath%20fill='%23141313'%20d='M46.37,250.9L136.63,28.98H0v237.25C0,296.87,21.93,318.83,52.56,318.83v-.03h160.64v-154.45l-156.9,95.23c-5.8,3.71-12.82-2.05-9.94-8.68Z'/%3e%3cpath%20fill='%23141313'%20d='M347.35,104.3c-68.33,0-115.93,44.71-115.93,108.91s47.6,108.9,115.93,108.9,115.93-44.72,115.93-108.9-47.6-108.91-115.93-108.91ZM347.35,255.04c-24.41,0-42.23-17.39-42.23-41.8s17.79-41.83,42.23-41.83,42.23,17.39,42.23,41.83-17.79,41.8-42.23,41.8Z'/%3e%3cpath%20fill='%23141313'%20d='M633.86,118.01c0,3.31-3.71,3.31-7.02,1.66-18.22-9.54-32.29-15.3-53-15.3-56.71,0-95.62,42.66-95.62,108.08s39.32,109.7,93.14,109.7v-.03c21.93,0,35.61-7.02,56.31-19.87,3.71-2.48,8.28-1.66,6.19,3.71l-5.36,12.85h86.51V28.98h-81.15v89.03ZM594.11,255.04c-24.41,0-42.23-17.39-42.23-41.8s17.79-41.83,42.23-41.83,42.23,17.39,42.23,41.83-17.79,41.8-42.23,41.8Z'/%3e%3cpath%20fill='%23141313'%20d='M1406.03,107.65l-23.58,112.61c-1.66,8.68-11.59,9.11-13.65-.4l-24.84-112.22h-94.79c-39.32,0-51.74-11.99-51.74-29.81s10.33-28.15,27.72-28.15c20.27,0,30.64,16.16,32.69,32.29h79.5C1325.35,29.38,1286.43,0,1230.52,0,1168.85,0,1130.32,36.04,1130.32,91.09v16.56h-44.71v67.07h44.71v144.08h81.15v-143.68h70.23l46.53,124.21c3.31,8.28,2.88,17.39-.4,26.1l-28.55,68.73h80.25l120.47-286.51h-93.97Z'/%3e%3cpath%20fill='%23141313'%20d='M886.41,117.98c0,3.31-3.71,3.31-7.02,1.66-19.87-9.94-34.35-15.3-54.65-15.3-60.45,0-93.97,49.29-93.97,107.65,0,64.59,37.26,98.54,87.77,98.54,23.19,0,40.57-7.02,62.1-19.47,5.37-3.31,9.51-.4,7.45,4.57-9.11,20.7-28.55,31.47-59.62,31.47h-83.2v67.07h98.5c72.04,0,123.78-47.63,123.78-114.67V107.65h-81.15v10.33ZM846.67,255.04c-24.41,0-42.23-17.39-42.23-41.8s17.79-41.83,42.23-41.83,42.23,17.39,42.23,41.83-17.79,41.8-42.23,41.8Z'/%3e%3cpath%20fill='%23141313'%20d='M1026.35,18.18c-26.1,0-44.71,16.16-44.71,39.35s18.61,39.35,44.71,39.35,44.72-16.16,44.72-39.35-18.62-39.35-44.72-39.35Z'/%3e%3crect%20fill='%23141313'%20x='985.78'%20y='107.65'%20width='81.15'%20height='211.15'/%3e%3c/g%3e%3c/g%3e%3c/g%3e%3c/svg%3e)
What is Listing Sync?
Listing sync refers to the function within vacation rental software that pushes changes to a property's core content to all connected online travel agencies (OTAs) and a direct booking website. This ensures that details like amenities, house rules, and photos are consistent everywhere the property is advertised.
It is a key feature of channel management that saves hosts from having to manually update each listing on every platform.
Join the Lodgify newsletter
How it works
A property manager or host makes a change to a listing's content within their central property management system (PMS) or channel manager. For example, they might upload new photos, update the main description, or add a newly available amenity.
The software then uses its API integration with various booking channels to push these updates to the respective listings on platforms like Airbnb, Vrbo, and Booking.com. This process automatically overwrites the old information, ensuring data consistency across all distribution channels without the need for manual entry on each site.
Platforms like Lodgify include a channel manager to automate this process.
Why it matters
Listing sync is critical for maintaining accuracy and consistency, which builds guest trust and prevents booking issues related to incorrect information. It saves hosts a significant amount of time and effort by eliminating the repetitive task of updating each channel individually.
This also reduces the risk of human error, ensuring that all potential guests see the same up-to-date information, which can improve conversion rates and guest satisfaction.
Examples
- A host purchases a new espresso machine for their rental. They add 'Espresso Machine' to the amenity list in their PMS, and the listing sync feature automatically updates the amenities on their Airbnb, Vrbo, and direct booking website listings.
- Following a renovation, a property manager uploads new professional photos to their central dashboard. Listing sync replaces the old photos with the new ones on all connected OTAs within hours.
- To better target families, a host re-writes their listing title and description to highlight family-friendly features. They make the change once, and it is automatically populated across all their advertising channels.
- A manager decides to change the property's pet policy from 'No Pets Allowed' to 'Small Dogs Welcome'. They update the house rules in their software, and the listing sync function ensures the policy is consistently stated everywhere the property is listed.
Frequently asked questions
What is the difference between listing sync and availability sync?+
What property information is typically included in a listing sync?+
How quickly are changes updated across channels?+
Do all OTAs support full listing sync?+
Related terms
Channel Manager
A software tool that synchronizes property listings, availability, and rates across multiple online booking platforms in real time.
Availability Sync
Availability sync is the automated process of updating a property's booking calendar across all distribution channels to reflect its current status, preventing…
Property Management System (PMS)
A Property Management System (PMS) is a software application that enables vacation rental owners and managers to centralize and automate their core business…
API Integration
API integration is the process of connecting different software applications to allow for the automatic exchange of data, such as syncing booking calendars…