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What is a Digital Guidebook?
A digital guidebook is a web page or web-based application shared with guests to provide comprehensive information about their stay. It typically includes check-in instructions, house rules, Wi-Fi credentials, tutorials for appliances, and emergency contact details.
Unlike a physical binder, it can be updated in real-time and sent to guests before their arrival, allowing them to plan their trip effectively.
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How it works
A host or property manager creates the guidebook using a dedicated software tool or a feature within their property management system. They populate pre-defined sections with property-specific details, such as smart lock codes and trash disposal instructions, and local travel tips, like restaurant recommendations and activity guides.
Once complete, a unique link to the guidebook is shared with the guest. This process can be streamlined using automation; for example, platforms like Lodgify allow hosts to schedule automated emails containing the guidebook link to be sent upon booking confirmation.
Guests can then access this information at any time on their phone, tablet, or computer.
Why it matters
Digital guidebooks significantly improve the guest experience by centralizing crucial information in one accessible location, which reduces repetitive questions for the host. They present a professional, tech-forward image and ensure that all information, from local recommendations to house rules, is always up to date.
Furthermore, they can be a tool for generating ancillary revenue by promoting add-on services like late check-out or mid-stay cleanings.
Examples
- The owner of a remote cabin includes a digital guidebook with GPS coordinates, detailed driving directions with photos of key turns, and a video tutorial on how to operate the wood-burning stove.
- A host of a city apartment sends guests a digital guidebook that includes a link to purchase public transport passes online, a curated Google Maps list of nearby 24-hour pharmacies, and instructions for using the building's shared laundry facilities.
- The manager of a beachfront property uses their digital guidebook to list local equipment rental shops, provide daily tide schedules, and offer a discount code for a partner surfing school.
- An owner of a family-friendly rental includes recommendations for babysitters, a list of parks with playgrounds, and instructions for using the in-home baby gear like the high chair and travel crib.
Frequently asked questions
What is the difference between a digital guidebook and a guest app?+
Is a digital guidebook more effective than a printed welcome book?+
What information should I include in my digital guidebook?+
How do I share a digital guidebook with my guests?+
Related terms
Guest App
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Automated Messaging
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Online Check-In Software
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Guest Communication Software
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