Lodgify
Property Management

What is a Welcome Package?

Updated 2026-06-12

A welcome package is a complimentary gift presented to guests when they arrive at a vacation rental. It can range from a physical basket of goods to a digital guide with local tips.

It typically contains a mix of food, beverages, practical items, or a vacation rental welcome book, often featuring local products to give guests a taste of the area. The primary goals are to make guests feel valued, provide a warm welcome, and set a positive tone for their stay.

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How it works

A host curates the contents of a welcome package based on their property's style, location, and target guest demographic. The host or property manager purchases the items and assembles the package before the guest's arrival.

It is then placed in a visible, welcoming location within the rental, such as the kitchen counter or dining table. The contents may be standardized for all guests or customized based on the guest's profile, length of stay, or any special occasions mentioned during booking.

Why it matters

Providing a welcome package is a powerful tool for enhancing the guest experience. This simple act of hospitality demonstrates care and attention to detail, which are key elements of a 5-star stay and can significantly increase guest satisfaction.

This can lead to positive online reviews, foster guest loyalty, and encourage repeat bookings, differentiating a property in a competitive market.

Examples

  • A host of a beachfront condo leaves a basket with a bottle of chilled white wine, two glasses, a bag of gourmet popcorn, and a bottle of high-quality local sunscreen.
  • For a family with young children arriving at a mountain cabin, the host provides a basket with s'mores ingredients, hot cocoa packets, a coloring book featuring local wildlife, and a small puzzle.
  • A guest books a city-center apartment for their honeymoon. The host prepares a welcome package with a bottle of champagne, chocolate-covered strawberries, and a voucher for a nearby romantic restaurant.
  • The owner of a pet-friendly cottage leaves a basket with local coffee and artisan bread for the human guests, along with a separate small basket containing a chew toy and organic treats for their dog.

Frequently asked questions

How much should I spend on a welcome package?+
There's no strict rule, but a common guideline is 1-3% of the booking's value. For most rentals, a budget of $20-$50 is appropriate. The focus should be on thoughtful, high-quality, and locally sourced items rather than on high cost.
Should a welcome package be personalized?+
Yes, personalization makes a welcome package more impactful. If guests mention a special occasion like a birthday during booking, you can tailor the gift accordingly. Using software with a unified inbox can help you keep all guest messages in one place, making it easier to note these details.
What are some items to avoid in a welcome package?+
Avoid highly perishable items that need immediate refrigeration if you are unsure of the guest's exact arrival time. Be cautious with heavily scented items like candles or air fresheners, as guests may have sensitivities or allergies. It's also wise to avoid overly personal or potentially controversial items.
Do I need to ask guests about dietary restrictions?+
It is a thoughtful and responsible practice. You can include a simple question in your pre-arrival communication, such as, 'Please let us know of any severe allergies we should be aware of.' This allows you to avoid potential issues with items in the welcome package and shows a high level of care.
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