%20--%3e%3cg%3e%3cg%20id='Logotype'%3e%3cg%3e%3cpath%20fill='%23141313'%20d='M46.37,250.9L136.63,28.98H0v237.25C0,296.87,21.93,318.83,52.56,318.83v-.03h160.64v-154.45l-156.9,95.23c-5.8,3.71-12.82-2.05-9.94-8.68Z'/%3e%3cpath%20fill='%23141313'%20d='M347.35,104.3c-68.33,0-115.93,44.71-115.93,108.91s47.6,108.9,115.93,108.9,115.93-44.72,115.93-108.9-47.6-108.91-115.93-108.91ZM347.35,255.04c-24.41,0-42.23-17.39-42.23-41.8s17.79-41.83,42.23-41.83,42.23,17.39,42.23,41.83-17.79,41.8-42.23,41.8Z'/%3e%3cpath%20fill='%23141313'%20d='M633.86,118.01c0,3.31-3.71,3.31-7.02,1.66-18.22-9.54-32.29-15.3-53-15.3-56.71,0-95.62,42.66-95.62,108.08s39.32,109.7,93.14,109.7v-.03c21.93,0,35.61-7.02,56.31-19.87,3.71-2.48,8.28-1.66,6.19,3.71l-5.36,12.85h86.51V28.98h-81.15v89.03ZM594.11,255.04c-24.41,0-42.23-17.39-42.23-41.8s17.79-41.83,42.23-41.83,42.23,17.39,42.23,41.83-17.79,41.8-42.23,41.8Z'/%3e%3cpath%20fill='%23141313'%20d='M1406.03,107.65l-23.58,112.61c-1.66,8.68-11.59,9.11-13.65-.4l-24.84-112.22h-94.79c-39.32,0-51.74-11.99-51.74-29.81s10.33-28.15,27.72-28.15c20.27,0,30.64,16.16,32.69,32.29h79.5C1325.35,29.38,1286.43,0,1230.52,0,1168.85,0,1130.32,36.04,1130.32,91.09v16.56h-44.71v67.07h44.71v144.08h81.15v-143.68h70.23l46.53,124.21c3.31,8.28,2.88,17.39-.4,26.1l-28.55,68.73h80.25l120.47-286.51h-93.97Z'/%3e%3cpath%20fill='%23141313'%20d='M886.41,117.98c0,3.31-3.71,3.31-7.02,1.66-19.87-9.94-34.35-15.3-54.65-15.3-60.45,0-93.97,49.29-93.97,107.65,0,64.59,37.26,98.54,87.77,98.54,23.19,0,40.57-7.02,62.1-19.47,5.37-3.31,9.51-.4,7.45,4.57-9.11,20.7-28.55,31.47-59.62,31.47h-83.2v67.07h98.5c72.04,0,123.78-47.63,123.78-114.67V107.65h-81.15v10.33ZM846.67,255.04c-24.41,0-42.23-17.39-42.23-41.8s17.79-41.83,42.23-41.83,42.23,17.39,42.23,41.83-17.79,41.8-42.23,41.8Z'/%3e%3cpath%20fill='%23141313'%20d='M1026.35,18.18c-26.1,0-44.71,16.16-44.71,39.35s18.61,39.35,44.71,39.35,44.72-16.16,44.72-39.35-18.62-39.35-44.72-39.35Z'/%3e%3crect%20fill='%23141313'%20x='985.78'%20y='107.65'%20width='81.15'%20height='211.15'/%3e%3c/g%3e%3c/g%3e%3c/g%3e%3c/svg%3e)
What is Google Vacation Rentals?
Google Vacation Rentals is a feature within Google Travel that functions as a metasearch engine for short-term rental properties. It aggregates listings from online travel agencies (OTAs), channel managers, and property management systems, displaying them directly in Google Search results, on Google Maps, and in the dedicated Travel portal.
Unlike an OTA, Google does not process bookings itself. Instead, it directs travelers to the source website—either the OTA or the property's direct booking site—to complete the reservation.
This provides a consolidated view of available properties from multiple platforms within the familiar Google ecosystem.
Join the Lodgify newsletter
How it works
Google partners with approved connectivity providers, including major OTAs and vacation rental software companies. These partners send their inventory, including property details, availability, and pricing, to Google in a standardized format.
When a user searches for accommodations, Google’s algorithm displays relevant rental options alongside hotels. Clicking on a specific property reveals more details and presents 'Official site' or 'Book with...' links, which redirect the user to the partner’s website to finalize the booking.
Google acts as a referral source, not the merchant of record.
Why it matters
For property managers, Google Vacation Rentals offers significant visibility to a vast audience of travelers who begin their search on Google. It can drive high-quality traffic and increase direct bookings, potentially reducing commission costs paid to OTAs.
By appearing in this channel, properties gain credibility and reach guests at the very start of their travel planning journey, competing directly with major booking platforms on a more level playing field. See the official website for current details.
Examples
- A traveler searches 'cabins in asheville nc' and sees a map with rental options sourced from Vrbo, Booking.com, and direct booking sites.
- A property manager uses a channel manager to sync their direct booking website with Google, allowing an 'Official Site' booking link to appear.
- A user on Google Maps clicks the 'Vacation Rentals' filter to see available short-term stays for their desired dates.
- Listings from major OTAs like Booking.com and Vrbo are automatically displayed within the Google Vacation Rentals interface.
Frequently asked questions
Is Google Vacation Rentals an OTA like Airbnb or Vrbo?+
How do I get my property listed on Google Vacation Rentals?+
Does it cost money to list on Google Vacation Rentals?+
Can guests book directly on Google?+
Related terms
Metasearch Engine
A metasearch engine is a tool that aggregates vacation rental listings and prices from multiple sources, allowing travelers to compare options in one place.
Online Travel Agency (OTA)
An Online Travel Agency (OTA) is a website or app that sells travel-related products like flights, hotels, and vacation rentals to consumers.
Channel Manager
A software tool that synchronizes property listings, availability, and rates across multiple online booking platforms in real time.
Direct Booking
A reservation made directly with a property manager or host, bypassing third-party online travel agencies (OTAs) and their commissions.