What Is a During-Stay Message?
A during-stay message is a proactive form of guest communication sent while the guest is currently occupying the property, typically a day or two after their arrival. The primary purpose is to check if everything is satisfactory and to offer help or local recommendations.
This gesture of hospitality demonstrates attentiveness and a commitment to providing a positive guest experience. These messages can be sent via text, email, or directly through an OTA messaging platform.
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How it works
Hosts typically schedule during-stay messages to be sent automatically 24 to 48 hours after the guest's check-in time. The message is usually a brief, friendly note asking if the guest is comfortable and if they require any assistance.
For example, it might ask if the guest needs more supplies, has questions about appliances, or would like recommendations for local activities. Using triggers within a property management system allows for the automatic personalization of these messages with guest names and booking details, ensuring timely and consistent communication without manual effort.
Why it matters
During-stay messages are crucial for proactive reputation management and enhancing the guest experience. By opening a line of communication, hosts give guests a private opportunity to report minor issues, which can then be resolved quickly before they escalate into a negative review.
This attentiveness makes guests feel cared for, fostering goodwill that often translates into higher review scores, increased loyalty, and more repeat bookings.
Examples
- An automated SMS is sent to a guest on the second morning of their week-long stay: 'Hi [Guest Name], this is Mark from Lakeside Cabins. Just checking in to make sure you're settled in and everything is perfect. Please let us know if you need anything at all!'
- A property manager sends a message via the Vrbo app 24 hours after check-in: 'Hope you are enjoying the city views from the apartment! We just wanted to make sure you have everything you need. Let us know if you have any questions about the smart home system.'
- For a family on a 10-day beach vacation, the host sends an email on day three: 'Hello [Family Name], I hope you're having a wonderful time. I wanted to see if you needed fresh towels or a mid-stay tidy-up. If you're looking for family-friendly dinner spots, I have some great recommendations.'
- A host, noticing a heatwave in the forecast, sends a message: 'Hi [Guest Name], I see it's going to be quite hot tomorrow. I just wanted to remind you where the controls for the central air conditioning are located and to confirm it's working well for you.'
Frequently asked questions
When is the best time to send a during-stay message?+
Should during-stay messages be automated?+
How can a during-stay message help prevent bad reviews?+
What is the difference between a pre-stay and a during-stay message?+
Related terms
Automated Messaging
Automated messaging is a feature within vacation rental software that allows hosts to send pre-written, scheduled messages to guests based on specific…
Guest Communication Software
Guest communication software is a tool that centralizes and automates interactions with guests throughout their entire booking journey, from initial inquiry to…
Unified Inbox
A single, centralized interface that consolidates guest messages from all booking channels and direct booking websites.
Post-Stay Message
A post-stay message is a communication sent to guests after their departure. It primarily serves to thank them, request feedback or a public review, and…
